New York- (Business Wire)– Contentsquare, the global leader in digital experience analytics, wins 2022 Technology Partner of the Year Award, Announced at Optimizely’s 2022 Opticon Partner Awards. This award recognizes the most forward-thinking technology partners that add significant business value to Optimizely’s customers. Contentsquare is a major enabler of digital innovation and has successfully delivered efficient solutions integrated with the Optimizely platform.
Optimizely’s Opticon conference brings together technology, media, business and brand leaders for three engaging conversations about the evolution and innovation shaping the future of digital experiences. Optimizely’s Partner of the Year Awards recognize and highlight partners who have made great strides in accelerating their customers’ digital transformation. This year’s Partner Awards consist of 11 categories to recognize partners who truly support Optimizely and their mutual clients.
As an Opticon Gold Sponsor, Contentsquare hosted a session with Zenni Optical on “Transforming Data into Human Experiences and Actionable Insights”, and Danielle Levitas, VP of Marketing at Contentsquare, interviewed Zenni’s CTO, David Ting. Zenni, a mission-driven brand offering “glasses for all,” recently sold its 50 millionth pair. Attendees gained key insights into how Zenni is using data to create more human digital experiences, the importance of making data-driven decisions, Zenni’s amazing results before and after optimizing their digital assets, and how they made it happen. Attendees also received their own pair of Zenni Blokz Blu-ray glasses.
“We are extremely honored to receive the Technology Partner of the Year award. Integrations and partnerships like this make Contentsquare even stronger. They allow us to unlock value and help our clients create innovative and strategic digital human experiences around the world. This award Just further validation of the power of the Contentsquare platform,” said Chris Formosa, Head of Global Technology Partnerships and Cloud Alliances, Contentsquare.
“Because of being data-driven, we are focused on delivering exceptional digital experiences through insights. We have been a Client of Contentsquare for almost four years and have found the platform to be extremely valuable in uncovering key CX insights for our brands and clients,” said David Ting, CTO of Zenni.
“We take our partnership with Contentsquare very seriously and know it’s more important now than ever to combine our joint capabilities to help us innovate digitally and shape our corporate strategy. Congratulations to Contentsquare on winning the 2022 Technology Partner of the Year award; this Well deserved!” said Carina Conaghan, Global Vice President of Technical Partnerships at Optimizely.
In 2021, Contentsquare won the Industry Solutions Award, which recognizes technology partners who are changing the way organizations harness data to unlock digital potential. Contentsquare is honored for its mastery of the art and science of data-driven decision-making at work, helping companies optimize customer journeys and drive significant business impact.
Optimizely allows digital teams to validate their ideas through experimentation, while Contentsquare enables brands to develop a more comprehensive customer understanding by providing unique insights into user behavior to inform future testing. Optimizely’s partnerships and integrations combine Contentsquare’s unique customer behavioral insights with Optimizely’s incremental delivery and experimentation capabilities. The combination of these two platforms enables digital teams to innovate with confidence and get the most value from their customer experience actions.
This two-way integration ensures brands can iteratively test and support their experimental strategies with a robust, always-on optimization mindset driven by true customer understanding.
To learn more about how Optimizely and Contentsquare work together, visit: https://www.optimizely.com/partners/tech/contentsquare/.
About Content Square:
Contentsquare provides the power to make the digital world more human. Its AI-driven platform provides rich and contextual insights into customer behavior, feelings, and intent at every touchpoint in the customer journey, enabling businesses to build empathy and make lasting impact. As a global leader in digital experience analytics, Contentsquare helps brands around the world transform the way they do business, enabling them to act enterprise-wide and build customer trust through security, privacy and accessibility. More than 1,000 leading brands use Contentsquare to grow their businesses, deliver more customer happiness, and act more flexibly in an ever-changing world. Its insights power the customer experience of more than 1 million websites worldwide. Founded in Paris, with offices around the world, Contentsquare has raised $1.4B in investment capital from major investors including BlackRock, Bpifrance, Canaan, Eurazeo, Highland Europe, KKR, LionTree, Sixth Street and SoftBank Funds and accounts managed by Vision Fund 2 For more information, visit www.contentsquare.com